Legal
Refund policy
Refunds are tied to delivery, not to results. Here is precisely where the line sits.
Last updated 23 August 2026
Full refund
You get the entire order value back, to the original payment method, when:
- The order has not entered the build queue yet and you cancel it.
- We fail to deliver a report within three working days of payment.
- We decline your niche or content after taking payment.
- You were charged twice for the same order.
Refunds are issued within five working days of approval.
Partial refund
If fewer links are delivered than you paid for, the shortfall is refunded at your tier's per-link rate, or credited to your account balance if you prefer. You choose; we do not default to credit.
Replacement instead of refund
Links that are delivered live and later removed by the hosting platform are rebuilt free of charge for 90 days from delivery. This is the standard remedy because the link was supplied as ordered. Report dead URLs from your CSV and the rebuild is queued within one working day.
What is not refundable
- Ranking or traffic outcomes. Links are an input. Search engines decide what to do with them, and no supplier can promise otherwise.
- Indexation rates. Indexing is included and typically lands between 70% and 85%. A figure inside that range is normal delivery, not a failure.
- Incorrect targets or anchors you submitted. We build exactly what the sheet says. If a URL was wrong, the rebuild is chargeable at your tier rate.
- Orders cancelled after the build has started. Work already published is delivered and charged pro rata.
- Manual actions or penalties. Link building carries risk, and you accept that risk when ordering.
How to open a claim
Email support from the address on your account with the order number and, where relevant, the specific rows from your CSV. Claims are answered within two working days. If we agree, the refund or rebuild is actioned immediately; if we disagree, you get the reasoning in writing, not a template.
Chargebacks filed before contacting us result in account suspension until the dispute is resolved. Talking to us first is faster in every case we have seen.
Questions about a specific order? Contact us.